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The US beauty market remains the world’s largest, with a projected value of $111.3 billion by 2025. This represents a robust 5.9% CAGR from 2019, outpacing global market growth of 5.3% for the same period.
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New data from Pattern, the leading e-commerce accelerator, analyzing Amazon Prime Day 2025 search behaviour reveals distinct consumer priorities in the US and UK within beauty.
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The coming year for Beauty M&A will be defined by three core themes: strategic realignment of corporates, geographic shifts, and convergence with new verticals.
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Consolidation, expansion, and high-tech innovation this was last week in beauty and luxury.
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According to PwC the global cosmetics market, valued at $579.2 billion in 2025, is on a trajectory to reach $913.4 billion by 2030…
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New data from Pattern®, the leading ecommerce accelerator, provides a clear view of the brands that commanded consumer attention during Amazon’s October 2025 Prime Day events in the US and UK. My analysis of top branded keyword searches reveals notable geographic and strategic divides.
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Data from Spate shows the ten makeup brands that achieved the largest increase in TikTok branded hashtag views in 2025 fall into two camps. Six are owned by large groups, such as Tarte (Kosé) and Estée Lauder that top the ranking while the other four are independents.
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New data from Spate for October 2025 reveals a compelling dichotomy in French makeup consumption. The market is simultaneously embracing maximalist expression and a shift towards minimalist, skin-focused products…
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New data from Spate for October 2025 reveals a compelling dichotomy in French makeup consumption. The market is simultaneously embracing maximalist expression and a shift towards minimalist, skin-focused products…
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South Korea’s premium fragrance market has doubled since 2019 to approximately $800m, according to Euromonitor. This is a remarkable development in a historically skincare-dominated beauty culture.