India’s beauty and personal care market, valued at approximately $22.8 billion as per Statista, is one of the fastest-growing consumer categories in the country. Driven by rising disposable incomes in the Indian middle class, increased digital penetration, and shifting preferences toward premium and clean products, the sector is expected to grow by 12% in 2025.
With total sales of €10.6bn in 2024, Brazil is the fifth largest beauty market in the world behind India (€16bn) and in front of Germany (€10bn) notably driven by a huge fragrance segment representing half of the market. Overall growth prospects remain strong for the coming years with a projected CAGR of 5.2% between 2025…