Global beauty will be adding $110bn in sales by 2030
The global beauty industry was worth $480bn in 2025, up from $360bn in 2019. That is a 5% annual growth…
Haircare
Haircare
Haircare growth on TikTok Shop in August was all about skinification and serving specific communities
According to data from Charm.io, which tracks key performance metrics for DTC brands online and on TikTok Shop, haircare sales on TikTok Shop in the US were steady in August…
Haircare
The three segments to invest in beauty: fragrance, prestige haircare and derma skincare
According to estimates based on to McKinsey's From Aisle to Algorithm, between 2019 and 2025, fragrance led the beauty industry…
Fragrance should be the second largest beauty category in the next decade
The global beauty market grew between 4 and 5 percent a year from 2019 to 2025, and McKinsey expects that…
The top haircare brands on social media: independent science in the US versus salon heritage in Europe
CreatorIQ's consolidated Earned Media Value scoring for the last twelve months provides a clear view of the haircare brands generating…
Unilever doubles down on India’s premium beauty segment
Unilever has reinforced its strategic focus on India with follow-on investments in two pioneering beauty brands. The venture capital arm…
French Haircare trends signal a shift toward holistic solutions
New data from Spate for October 2025 reveals a compelling dichotomy in French makeup consumption. The market is simultaneously embracing…