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Category: France
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According to the Fédération des Entreprises de la Beauté, French cosmetics exports fell by 1.16% in the first ten months of 2025. This decline marks the first contraction in at least two decades, excluding the anomalous period of the Covid pandemic, the sector having been accustomed to consistent annual growth of approximately 6%.
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The Playbook of Beauty Podcast is back with a story where love, resilience, and French elegance meet Latin warmth. In this episode, I sit down with Glorimar Primera, founder of Onérique, who turned a Franco-Latin love story into a sensorial French beauty brand.
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New data from Spate for October 2025 reveals a compelling dichotomy in French makeup consumption. The market is simultaneously embracing maximalist expression and a shift towards minimalist, skin-focused products…
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New data from Spate for October 2025 reveals a compelling dichotomy in French makeup consumption. The market is simultaneously embracing maximalist expression and a shift towards minimalist, skin-focused products…