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Wholesale Retail Manager – Nordics

October 15, 2026

Location: Copenhagen, Denmark
Reporting Line: Commercial Director Nordics
Team Management & Development
Lead, motivate, and manage a team of Field Managers, BC rotators, and off-payroll staff, ensuring alignment with business objectives.
Provide ongoing coaching and leadership development to Field Managers and BCs, fostering a culture of high performance and continuous improvement.
Serve as the primary contact for POS and Field Managers for business development & management topics, addressing operational queries and supporting daily activities.
Communicate team targets, calculate and communicate bonuses, and conduct regular performance management reviews to drive engagement and accountability.
Review and approve Travel & Expenses (T&E) submissions in line with company policy.
Follow up and ensure efficient, optimized commercial team planning and impactful store visits, while following up on “impact per visit” KPI.
Communicate sell-out targets to key retail partners, including Matas Group, Frederik & Louisa, Sokos etc.
Top Doors Motivation
Build and maintain strong relationships with local store management in top wholesale doors to maximize sell-out and brand presence.
Monitor commercial activity and performance against KPIs, implementing retail strategies and regularly updating Top Door Plans to ensure business growth.
Follow up at the beginning of each commercial cycle to ensure Novelty OTIF (On Time In Full) execution in top stores, in line with global brand guidelines & local priorities.
Coordinate and support key activations, events, and promotional moments to drive sales and enhance customer experience.
Develop and manage Top Door Activation Plans, ensuring alignment with brand priorities and local market needs.
Local Incentives
Develop and manage monthly sell-out targets, ensuring clear communication and alignment across the team and retail partners.
Define and manage sales competition targets to incentivize performance across wholesale doors.
Ensure timely and accurate target communication to retailers, maintaining transparency and accountability.
Conduct regular forecasting follow-ups on the Top 10–12 doors by commercial line and sell-out performance.
Coordinate, track, and consolidate KPIs related to sales, scheduling, and incentive programs across the Nordics, ensuring transparency and effectiveness.
Conduct monthly follow-ups and tracking results to optimize incentive impact.
Operational Excellence
Conduct periodic POS evaluations to assess distribution quality, identify gaps, and support strategic decision-making across the wholesale network.
Oversee and control POSM activations, managing budgets, savings, and tester allocations efficiently.
Oversee the execution of retail plans and maintain operational standards, including product management, stock control, and visual merchandising.
Gather & share local insights on Dior performance and competitor activities within the wholesale channel, sharing best practices with the team and wider organization.
Foster cross-functional collaboration with Retail development & Commercial teams and other stakeholders to support overall business objectives.
* The responsibilities outlined in this job description are subject to change based on the company's needs and ongoing projects

REQUIREMENTS:
Open to travel (70%) across Nordic
Prior experience: Minimum of 5 years of experience in a leadership role, with a preference for experience in the beauty or luxury industry.
Fluency in English (both written and spoken) is essential. Proficiency in Nordic languages is a plus.
SOFT SKILLS:
Create Passionately:
· Resourceful
· Resilience
Lead with Audacity:
·Exemplary Leadership & People Management Capacity
· Critical Thinking
Craft Together with Joy:
· Teamwork & Collaboration
· Emotional Intelligence
Cultivate Triumphant Inclusivity
· Integrity
· Empathy
Excel for Ultimate Luxury:
· Attention to detail
· Numeracy/Analytical
Commit & Act to re-enchant the world:
· Change Management
· Purpose Driven Management
Hard Skills:
Customer Relationship Management
Coaching / Leading teams
KPIs oriented / Business Acumen
Performance Management
Planning
Product Knowledge
Team Management / People Development
Visual Management
Operational excellence
Digital oriented

Inclusivity is not just a noble principle; it is the very heart of our excellence. In a world where our clients, talents, and ideas increasingly come from diverse backgrounds, our diversity is our strength.
At Parfums Christian Dior, this means being a House where everyone feels respected, welcomed, and valued, regardless of their uniqueness. Because we know well: a House that reflects this diversity is a sustainable, vibrant House, rooted in both dreams and reality. Inclusivity cannot be decreed; it is practiced daily.

RECRUITMENT STEPS
· Submit your application via our website. A recruiter will review your application. If your profile aligns with the requirements defined by our Hiring Team, you will be contacted for an initial HR interview. Subsequently, you will have subsequent in persons interviews with the Commercial Director & General Manager.
* The process outlined above is subject to change based on the company's evolving business needs.

View and apply on the employer website

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