E-Commerce Specialist
Location: Woodmead, South Africa
Reporting To: E-Commerce Manager: SSA
Role Summary
The Ecommerce Specialist for Sub-Saharan Africa is responsible for driving the digital commerce growth, strategy, and execution across the SSA zone. This role collaborates closely with local market teams, marketing, supply chain, and commercial partners to accelerate online sales, optimize digital shelf performance, and deliver seamless consumer experiences across various ecommerce channels and pure-players.
Key Responsibilities
Ecommerce Strategy & Execution: Support the implementation of the regional ecommerce strategy aligned with Zone and Global business objectives.
Commercial & P&L Management: Monitor online sales performance, traffic, conversion rates, and ROI across key retail partners and platforms.
Digital Shelf & Merchandising: Ensure best-in-class product content, catalog management, search optimization (SEO/retail media), and visual merchandising across partner sites.
Cross-functional Collaboration: Partner with Supply Chain, Marketing, and Customer Care to ensure smooth order fulfillment, stock availability, and promotional alignment.
Performance Analytics: Track and analyze key performance indicators (KPIs) to identify growth opportunities, address bottlenecks, and report on performance to leadership.
Requirements
Relevant bachelor’s degree in Business, Marketing, Digital Commerce, or a related field.
Proven experience in ecommerce, digital marketing, or omnichannel retail (beauty or FMCG industry preferred).
Strong understanding of the Sub-Saharan Africa digital landscape, retail partners, and consumer behavior.
Excellent analytical skills with proficiency in data analysis, performance tracking, and reporting tools.
Strong project management, communication, and stakeholder management skills.
L'Oréal Competencies:
Acts with sensitivity to the métier of L'Oréal: Embodies the L'Oréal culture and values.
Achieves results, with integrity: Focuses on impactful outcomes while adhering to ethical standards.
Manages complexity: Navigates ambiguous and complex situations effectively.
Interacts effectively: Builds strong relationships and communicates with impact.
Innovates: Generates new ideas and embraces change to drive business forward.
Shows entrepreneurship: Takes initiative and ownership, demonstrating a business-owner mindset.
We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital status, medical condition or disability. We adhere to all local Labour Relations legislation.
