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Sephora US KAYALI Vanilla Cupcake perfume is Sephora new standout product this week

October 25, 2026

Last week 52 new products across 30 brands were added to Sephora US website.

Sephora US KAYALI Vanilla Cupcake perfume is Sephora new standout product this week

KAYALI’s Yum Vanilla Cupcake | 108 is the week’s standout launch, priced at $29 for 10 mL, $105 for 50 mL and $150 for 100 mL. This gourmand fragrance pairs lemon sugar with white caramel and vanilla frosting.

Ellis Brooklyn led the launch count with five products. Its Vanilla Rice and Vanilla Salt fragrances include $33 travel sprays and $115 full sizes. Its Twice as Nice Vanilla Mini Perfume Duo is $35.

CHANEL added four products: three gift sets priced from $199 to $225, plus No. 5 L’Eau at $185. DIOR’s three new items range from $55 for the Rouge Dior Forever Liquid Sequin duo to $95 for the Médaillon lip balm while the Forever Glow Luminizer is $63.

Carolina Herrera added three La Bomba products, from a $37 travel spray to the $172 full-size Intensa Eau de Parfum and a mini travel duo at $104. FUGAZZI and SKYLAR both launched three travel sprays respectively priced at $35 and $33 each.

Finally GUERLAIN added two fragrance gift sets at $145 and $205, THOME’s two skincare ampoules at $19, while Chunks launched two hair claws at $24 each.

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