Author: Camila Maincourt


  • Sustainability in Beauty: How Clean, Green, and Eco-Conscious Innovation is Reshaping the Industry

    Sustainability is no longer just a buzzword in beauty—it’s a fundamental shift that is redefining how brands formulate, package, and market their products. From ingredient sourcing to packaging and corporate responsibility, sustainability is influencing every level of the beauty supply chain. With consumer expectations rising, regulatory pressures increasing, and technology evolving, the beauty industry is…

  • Mergers & Acquisitions in Beauty: What’s Coming in 2025?

    The beauty industry is heading into 2025 with a surge of mergers and acquisitions (M&A) on the horizon. Big players with strong financial backing—like L’Oréal, Estée Lauder, Shiseido, and E.l.f. Beauty—are preparing to expand their portfolios by acquiring brands that bring something fresh to the table. The focus? Biotech, clinical skincare, and sustainability. With consumers…