Category: Shiseido

  • Shiseido sales contract 1.8% in FY25, targets 3% rebound in 2026

    Shiseido sales contract 1.8% in FY25, targets 3% rebound in 2026

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    Shiseido closed 2025 with like-for-like sales down 1.8% to €5.34bn. Core operating profit rose 22.4% to €244.9m, beating its initial forecast. Free cash flow raised to €365.8m thanks to working capital improvements. However a €257.4m goodwill impairment in the Americas, triggered by sustained profitability declines, pushed the group to a net loss of €223.7m.